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Marketing

Learn proven, step-by-step strategies to achieve higher positions with major search engines.

Learn how to create advertising pieces for print and digital media. This course will teach you to develop and execute all stages of an advertising campaign, from writing ad copy to story-boarding and measurement.

Learn how to create your very own blog and podcast using the tools that you already have available on your computer.

Write great marketing copy to improve your company's image and your chances of getting hired or promoted.

This course is designed for marketing professionals, business owners, brand managers, designers, and creatives interested in developing expertise in brand strategy and management. It offers a comprehensive curriculum to help you master the latest branding techniques and strategies.

This e-commerce specialist course provides in-depth training on the latest industry trends and best practices, including all aspects of e-commerce, such as website design, digital marketing, payment processing, logistics, and customer service. The program is designed to help you gain the skills and knowledge needed to succeed in today's competitive e-commerce landscape.

The Certified Persuasive Copywriter course covers vital topics needed to master the fundamentals of crafting copy that excites, intrigues, and persuades audiences to take action. In this course, you will learn the fundamentals of persuasive copywriting and qualify for a successful career as a professional copywriter.

This Certified Social Media manager course provides comprehensive training and certification in social media management, equipping you with the necessary skills to effectively manage and optimize social media campaigns for businesses and organizations. Through this course, you can gain expertise in social media strategy, analytics, content creation, and community management.

This online course will teach you how to drive traffic, generate leads, and increase conversion through well-defined marketing strategy.

Learn how to develop an Internet marketing plan, use popular social media platforms, and achieve higher positions with major search engines.

In this hands-on course, you'll discover proven methods for establishing an Internet presence and building a brand identity. You'll learn to incorporate SEO, advertising, email, social media, and more to develop an effective Internet marketing plan for your business even with little money to spend.

Further the ideals and goals of your nonprofit by learning to compete more effectively for members, media attention, donors, clients, and volunteers.

Discover how to use the same marketing tricks the big companies employ and create a personalized plan without clearing out your bank account. This course will help you master cost effective marketing strategies the provide results with hands-on activities and real-world examples.

Learn how to use the five most popular social media platforms鈥擣acebook, Twitter, LinkedIn, Pinterest, and Instagram鈥攖o grow and promote your business!

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Sales

Learn the secret to converting a potential customer into a long-term asset. Find out how to lay the groundwork for repeat business and your future success.

Discover how to begin a successful and rewarding career in sales.

In good times or tough ones, companies never stop looking for sales representatives who can help them meet their financial goals. A good salesperson can have a long, successful career in any industry across the globe. This series will provide you with the tools you need to communicate effectively with clients as you build rapport and create an environment of trust. You'll also learn effective sales techniques that will help you not only convert new customers but also turn them into long-term assets.

This course will teach you the theories behind effective sales management. You will learn what skills are needed to be a successful sales representative and how these factor into building and leading a sales team.

The Sales Representative course will train you for a career in both inside and outside sales. You will learn how to effectively communicate a product's features in anticipation of a buyer's needs. The skills you gain in this course will be vital to starting an entry-level sales representative position.

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Communications

This course will provide you with the information needed to understand how a positive attitude, going a step beyond basic customer service, and dealing effectively with complaints will enhance your work experience. You will learn the difference between internal and external customers. You will also learn how developing and implementing a comprehensive customer service policy promotes consistency in how customers are treated and keeps customers happy.

Improve your career prospects by learning how to develop powerful written documents that draw readers in and keep them motivated to continue to the end. This course will help you identify gaps and eliminate problem areas in your writing skills.

Find out how you can stop others from intimidating you or treating you poorly.

Become aware of the conscious and unconscious codes of meaning people send when communicating with others.

Become more confident, make great first impressions, get along with others, and create better personal and professional relationships. This course provides a step by step process to become a great conversationalist as you use communication to build rapport and create trust, warmth, and respect.

Learn the secrets of effective public speaking and small group communication.

The Online Marketing Communications Suite is made up of four in-depth classes that are designed to prepare students for successful marketing careers while providing a robust understanding of key strategies and best practices to implement.

Learn communication skills in order to improve your communication effectiveness

One of the most important and useful skills you can learn in your career is the ability to present your ideas in front of others and obtain buy-in. Build good presentation skills step-by-step and learn to confidently persuade audiences of any size as you conquer any fears you may have about public speaking. Then take your PowerPoint skills from ordinary to extraordinary by mastering the use of Microsoft PowerPoint 2016 and learning to create professional-quality slide presentations that will hold your audience's attention. Finally, you'll learn the power of humor and how you can use it to transform interactions with others.

If you're an individual or business looking to increase revenue through contract opportunities, then this course is for you. Having the skills to bid on competitive contracts can increase your business's revenues as you carry it through declining economic times. Learn the ins and outs of finding, reading, and determining whether RFPs fit your business's services or goods. Then learn how to write the components of a winning RFP bid response for your business.

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